Textination Newsline - July 22, 2008

(c) Doris Hartwich  

Doris Hartwich - Designer-Icon since more than 20 years in the Market of Men`s Wear; Successful Business in Eastern Europe

Only 5% of all fashion brands exist more than two decades. The German fashion designer Doris Hartwich, Munich, maintained her ground since more than 20 years in the international men`s wear-market. .

Currently all her efforts are set on export. After successful presentations of her collections in Moscow and Kiev - as the highlight in 2008 in September - the opening of the first Doris Hartwich-Mono-Brand-Store in St. Petersburg in progress, as Textination learned in an interview. Moscow was also being discussed, however, since it is going to be a partner store with a longstanding customer, they decided for a location in a top locality in St. Petersburg. The store will have all products of Doris Hartwich. As a highlight they will show there quite special accessories.

Russia is with nearly half of the sales volume of the company their biggest export country. The collection will be marketed with the use of agencies in Germany, the Netherlands, Belgium, Switzerland, Austria and Russia. It is also sold with individual traders in Japan, South Africa, Canada, France, Denmark, Poland and the Baltic States.   >> read more

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China News II

Chinese Mills Experience Strong Growth in Domestic Sales

The National Cotton Market Monitoring Service completed a survey of major textile and apparel industries to monitor sales growth to the domestic market.
The study revealed strong sales growth; however, there was a slight slowdown from last year's very robust levels. This survey was conducted in segments; state-owned enterprises, private companies, collective enterprises, Hong Kong and Macau-owned, foreign-owned and other scaled enterprises.

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Lenzing Group and Weyerhaeuser collaborate to develop sustainable nonwovens

Lenzing, the world market leader in cellulose staple fibers, and Weyerhaeuser, one of the world’s largest forest products companies, will work together on the development of novel lyocell-based nonwoven fabrics.
The objective of the collaboration is to develop a technology for the large-scale industrial production of an innovative and sustainable cellulose-based material for industrial and personal care applications.

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